Job summary

The Media Director / Associate Media Director will be responsible for leading integrated media strategy, planning, and execution for key client accounts at Havas Group Vietnam. He/She will bring a strong strategic mindset, financial acumen, and leadership skills to drive innovation and effectiveness in media planning across both online and offline channels.

This role requires close collaboration with cross-functional teams (Strategy, Programmatic, Content, Analytics, and Ad Ops) and the ability to work in a hybrid environment with regional teams.

Responsibilities

1/ Strategic Media Planning & Execution

• Lead the development of integrated media strategies that align with clients' marketing objectives.
• Oversee the end-to-end media planning process, from insight generation to execution and optimization.
• Ensure a data-driven approach to media planning by leveraging research, analytics, and measurement tools.
• Work closely with clients to translate business goals into effective media campaigns across TV, digital, social, OOH, print, and programmatic.
• Maintain a deep understanding of the media landscape, including consumer behavior, media consumption trends, and competitive analysis.

2/ Client & Stakeholder Management

• Act as the main point of contact for key clients, fostering strong relationships and ensuring satisfaction.
• Provide strategic consultation to clients on media performance, investment strategies, and innovations.
• Collaborate with internal and external stakeholders (regional teams, media partners, vendors) to ensure smooth execution.
• Lead presentations and reports to educate clients and key stakeholders on media strategies.
• Proven ability to manage multiple projects, clients, and stakeholders, with strong project management skills to prioritize tasks, meet deadlines, and handle pressure.

3/ Financial & Budget Management

• Own media budget planning and allocation, ensuring cost efficiency and ROI optimization.
• Manage revenue targets and profitability of client accounts, ensuring adherence to financial goals.
• Oversee media investment, tracking costs, revenue, and scope of work in accordance with client contracts.

4/Cross-Functional Team Leadership

• Work closely with Strategy, Programmatic, Content, Analytics & Insights, and Ad Ops teams to drive seamless execution.
• Lead and mentor a team of media planners and buyers, fostering a culture of collaboration and innovation.
• Optimize working processes to improve efficiency, accuracy, and agility in media planning and execution.

Requirements

• 8–10 years of media planning and strategy experience, preferably managing large-scale accounts.
• Proven experience in client servicing, with the ability to build strong relationships, manage expectations, and serve as a trusted advisor to senior clients.
• Ability to develop and present strategic media recommendations and POVs to both internal teams and external clients.
• Strong expertise in integrated media planning (TV, digital, programmatic, social, OOH, print).
• Excellent stakeholder management skills and ability to collaborate across departments.
• Experience in eCommerce, performance media, and MarTech solutions is a plus.

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Thank you for your time and enthusiasm in our career opportunities.

Please kindly note that shortlisted candidates will be contacted within 3 weeks of application. Alternatively, we will reach out to you when another suitable chance arises in the future.